Here’s the deal… street culture retailer Karmaloop and artist Shepard Fairey have teamed up to create a one-of-a-kind t-shirt with 40% of proceeds directly benefiting the MTV Staying Alive Foundation. Fairey, best known for his iconic Barack Obama “HOPE” poster for the 2008 U.S. Presidential campaign, says “AIDS awareness is really important especially in areas where people aren’t as aware or it’s culturally taboo to talk about it. The goal of the T-shirt graphic is to say let’s fight this, to get the message out, to talk about the issue and to encourage safe sex.”
By shopping for your MTV Staying Alive Foundation/Shepard Fairey shirt HERE your purchase will support The Foundation, help raise awareness as to the increase of HIV/AIDS in America while keeping you fashionably hip at the same time!!
